{"id":2881,"date":"2023-07-01T13:14:40","date_gmt":"2023-07-01T13:14:40","guid":{"rendered":"https:\/\/schwitzke.com\/lfdy-berlin\/"},"modified":"2023-08-11T13:49:57","modified_gmt":"2023-08-11T13:49:57","slug":"lfdy-berlin","status":"publish","type":"post","link":"https:\/\/schwitzke.com\/en\/lfdy-berlin\/","title":{"rendered":"Coffee destination and retail: new LFDY store concept in Berlin"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221;][et_pb_row _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.19.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221;][sc_header_image image=&#8221;https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737.jpg&#8221; offset_bottom=&#8221;sm&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; title_text=&#8221;LFDY l Berlin 2023 l Katharina Jaeger Fotografische Werkstatt_I7A0737&#8243; sticky_enabled=&#8221;0&#8243;][\/sc_header_image][sc_headline variant=&#8221;large_with_date&#8221; headline=&#8221;Coffee destination and retail: new LFDY store concept in Berlin&#8221; offset_top=&#8221;xs&#8221; offset_bottom=&#8221;sm&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; sticky_enabled=&#8221;0&#8243;][\/sc_headline][sc_headline variant=&#8221;subheadline&#8221; headline=&#8221;Berlin, Jully 2023&#8243; offset_bottom=&#8221;sm&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; sticky_enabled=&#8221;0&#8243;][\/sc_headline][sc_text variant=&#8221;text_and_image&#8221; image=&#8221;https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0843.jpg&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; title_text=&#8221;LFDY l Berlin 2023 l Katharina Jaeger Fotografische Werkstatt_I7A0843&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>The flagship store in the listed building in Berlin is the brand&#8217;s largest to date. Our expressive design concept combines Art Nouveau architecture with streetwear coolness.<\/p>\n<p>Five meter high stucco ceilings and a stainless steel-coated cash desk in the entrance area form the prelude to a unique and contrasting customer journey. The rooms are impressive: sweeping staircase, historic double-leaf door, listed wooden floors and paneled walls that have remained almost untouched. In order to create a contrast to the historic rooms, our architects had all presentation elements made of stainless steel. The centerpiece is the first LFDY caf\u00e9 with a three meter long green marble counter.<\/p>\n<p><strong>Interior design: <\/strong>Schwitzke &amp; Partner<br \/><strong>Size:<\/strong><span> 230 sqm<\/span><br \/><strong>Service:<\/strong><span> Concept development, LPH 1-8<\/span><br \/><strong>Pictures:<span> <\/span><\/strong>Katharina Jaeger, Fotografische Werkstatt<\/p>\n<p>[\/sc_text][sc_media_slider_parent offset_bottom=&#8221;md&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; sticky_enabled=&#8221;0&#8243;][sc_media_slider_child label=&#8221;picture 1&#8243; image=&#8221;https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0723.jpg&#8221; caption=&#8221;&lt;p&gt;&lt;strong&gt;LFDY&lt;\/strong&gt;&lt;br&gt;Berlin&lt;\/p&gt;&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; title_text=&#8221;LFDY l Berlin 2023 l Katharina Jaeger Fotografische Werkstatt_I7A0723&#8243; sticky_enabled=&#8221;0&#8243;][\/sc_media_slider_child][sc_media_slider_child label=&#8221;picture 2&#8243; image=&#8221;https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0863.jpg&#8221; caption=&#8221;&lt;p&gt;&lt;strong&gt;LFDY&lt;\/strong&gt;&lt;br&gt;Berlin&lt;\/p&gt;&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; title_text=&#8221;LFDY l Berlin 2023 l Katharina Jaeger Fotografische Werkstatt_I7A0863&#8243; sticky_enabled=&#8221;0&#8243;][\/sc_media_slider_child][sc_media_slider_child label=&#8221;picture 3&#8243; image=&#8221;https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0786.jpg&#8221; caption=&#8221;&lt;p&gt;&lt;strong&gt;LFDY&lt;\/strong&gt;&lt;br&gt;Berlin&lt;\/p&gt;&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;et_body_layout&#8221; title_text=&#8221;LFDY l Berlin 2023 l Katharina Jaeger Fotografische Werkstatt_I7A0786&#8243; sticky_enabled=&#8221;0&#8243;][\/sc_media_slider_child][\/sc_media_slider_parent][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><div class=\"et_pb_module sc_header_image sc_header_image_0\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t<div class=\"module module--fullwidth offset-top--no offset-bottom--sm\" data-aos=\"fade-in\">\n\t\t\t\t<div class=\"sc-header-image\">\n\t\t\t\t\t<div class=\"image\">\n\t\t\t\t\t\t<img width=\"1950\" height=\"1301\" src=\"https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737.jpg\" class=\"attachment-xxl size-xxl\" alt=\"\" srcset=\"https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737.jpg 1950w, https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737-1920x1281.jpg 1920w, https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737-1200x801.jpg 1200w, https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737-900x600.jpg 900w, https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737-600x400.jpg 600w, https:\/\/schwitzke.com\/wp-content\/uploads\/2023\/07\/LFDY-l-Berlin-2023-l-Katharina-Jaeger-Fotografische-Werkstatt_I7A0737-400x267.jpg 400w\" sizes=\"(max-width: 1950px) 100vw, 1950px\" decoding=\"async\" loading=\"lazy\" \/>\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module sc_headline sc_headline_0\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t<div class=\"module module--boxed offset-top--xs offset-bottom--sm\" data-aos=\"fade-in\">\n\t\t\t\t<div class=\"sc-headline sc-headline--large_with_date\">\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"headline__date\"><\/div>\n\t\t\t\t\t<h1 class=\"headline\">Coffee destination and retail: new LFDY store concept in Berlin<\/h1>\n\t\t\t\t<\/div> \n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module sc_headline sc_headline_1\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t<div class=\"module module--boxed offset-top--no offset-bottom--sm\" data-aos=\"fade-in\">\n\t\t\t\t<div class=\"sc-headline sc-headline--subheadline\">\n\t\t\t\t\t<h3 class=\"headline\">Berlin, Jully 2023<\/h3>\n\t\t\t\t<\/div> \n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><div class=\"et_pb_module sc_text sc_text_0\">\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t<div class=\"et_pb_module_inner\">\n\t\t\t\t\t\n\t\t\t<div class=\"module module--boxed offset-top--no offset-bottom--lg\" data-aos=\"fade-in\">\n\t\t\t\t<div class=\"sc-text sc-text--&#8221;text_and_image&#8221;\">\n\t\t\t\t\t<div class=\"module__content\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div><\/p>\n","protected":false},"author":10,"featured_media":2231,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[47],"tags":[],"class_list":["post-2881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internationale-marken-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Coffee destination and retail: new LFDY store concept in Berlin - Architekten, Designer und Generalunternehmer | Schwitzke<\/title>\n<meta name=\"description\" content=\"Schwitzke designed the store in Berlin for LFDY. 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