{"id":2013,"date":"2022-12-18T21:21:56","date_gmt":"2022-12-18T20:21:56","guid":{"rendered":"https:\/\/schwitzke.com\/schwitzke-identity-design\/a-new-look-for-a-trusted-brand\/"},"modified":"2023-05-18T16:52:46","modified_gmt":"2023-05-18T14:52:46","slug":"a-new-look-for-a-trusted-brand","status":"publish","type":"post","link":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/","title":{"rendered":"OEKO-TEX\u00ae \u2013 A new look for a tried and tested brand"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][scid_hero style=”followup” headline=”OEKO-TEX\u00ae \u2013 A new look for a trusted brand” text=”Ensuring trust and sustainability in textiles and leather” image=”https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp” offset_bottom=”xs” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/scid_hero][scid_breadcrumbs offset_bottom=”xs” _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/scid_breadcrumbs][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_3,1_3″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_3″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][scid_headline text=”To stay at the forefront in the expanding world of textile and leather safety certification, industry pioneers OEKO-TEX\u00ae came to us to modernize and emotionalize the international brand.” level=”h2″ offset_bottom=”xs” _builder_version=”4.21.0″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” style=”h5″ sticky_enabled=”0″][\/scid_headline][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][scid_text layout=”normal” offset_bottom=”sm” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n

We have breathed new life into OEKO-TEX\u00ae with corporate design conception, brand strategy, text creation, art direction and lettering systems and continue helping the brand to realize its vision on all levels.<\/p>\n

The first visualizations of our ongoing collaboration with OEKO-TEX\u00ae are here! Take a look at the newly released website to get a taste of our work. <\/p>\n

Have fun – there is more to come<\/strong><\/p>\n

Click here to see the new OEKO-TEX\u00ae website!<\/a><\/p>\n

[\/scid_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][scid_media_grid_parent fullwidth=”off” offset_bottom=”md” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][scid_media_grid_child layout=”layout_trio_stacked” image_1=”https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/OEKO-TEX_Vertical-Flag_R1-scaled.webp” caption_1=”The new logo for OEKO-TEX\u00ae that is based on a geometric square and an organic circle.” image_2=”https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2023\/03\/HangTag_MiG.webp” caption_2=”New design for OEKO-TEX\u00aeMADE IN GREEN labelling tag.” image_3=”https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/OT_Products_Logos.webp” caption_3=”The new fresh look for OEKO-TEX\u00ae labelling families.” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/scid_media_grid_child][\/scid_media_grid_parent][scid_news_slider headline=”Other News” button_text=”VIEW ALL NEWS” terms=”46,47″ offset_bottom=”md” _builder_version=”4.20.0″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/scid_news_slider][scid_contact_person contact_person=”371″ headline=”Get In Touch!” button_text=”CONTACT US” button_url=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjMyMDkifX0=@” offset_bottom=”no” _builder_version=”4.21.0″ _dynamic_attributes=”button_url” _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″][\/scid_contact_person][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

The first visualizations of our ongoing collaboration with OEKO-TEX\u00ae are here! Take a look at the newly released website to get a taste of our work.<\/p>\n","protected":false},"author":3,"featured_media":1309,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[52,47],"tags":[],"class_list":["post-2013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projectnews","category-projekt-news"],"yoast_head":"\nA new look for a tried and tested brand | Schwitzke ID<\/title>\n<meta name=\"description\" content=\": The first peek at our ongoing collaboration with OEKO-TEX\u00ae is here!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A new look for a tried and tested brand | Schwitzke ID\" \/>\n<meta property=\"og:description\" content=\": The first peek at our ongoing collaboration with OEKO-TEX\u00ae is here!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"\u2714 Markenberatung \u2714 Markenstrategie \u2714 Designagentur | Schwitzke ID\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-18T20:21:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-18T14:52:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1696\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"OEKO-TEX\u00ae \u2013 A new look for a tried and tested brand\",\"datePublished\":\"2022-12-18T20:21:56+00:00\",\"dateModified\":\"2023-05-18T14:52:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/\"},\"wordCount\":667,\"image\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/12\\\/News-OEKO-TEX-header.webp\",\"articleSection\":[\"ProjectNews\",\"Projekt-News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/\",\"url\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/\",\"name\":\"A new look for a tried and tested brand | Schwitzke ID\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/12\\\/News-OEKO-TEX-header.webp\",\"datePublished\":\"2022-12-18T20:21:56+00:00\",\"dateModified\":\"2023-05-18T14:52:46+00:00\",\"author\":{\"@id\":\"\"},\"description\":\": The first peek at our ongoing collaboration with OEKO-TEX\u00ae is here!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#primaryimage\",\"url\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/12\\\/News-OEKO-TEX-header.webp\",\"contentUrl\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2022\\\/12\\\/News-OEKO-TEX-header.webp\",\"width\":2560,\"height\":1696,\"caption\":\"Einem Bild von zwei jungen M\u00e4dchen, die einander auf einem offenen Feld zul\u00e4cheln.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/a-new-look-for-a-trusted-brand\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"OEKO-TEX\u00ae \u2013 A new look for a tried and tested brand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/\",\"name\":\"\u2714 Markenberatung \u2714 Markenstrategie \u2714 Designagentur | Schwitzke ID\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/schwitzke.com\\\/schwitzke-identity-design\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A new look for a tried and tested brand | Schwitzke ID","description":": The first peek at our ongoing collaboration with OEKO-TEX\u00ae is here!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/","og_locale":"en_US","og_type":"article","og_title":"A new look for a tried and tested brand | Schwitzke ID","og_description":": The first peek at our ongoing collaboration with OEKO-TEX\u00ae is here!","og_url":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/","og_site_name":"\u2714 Markenberatung \u2714 Markenstrategie \u2714 Designagentur | Schwitzke ID","article_published_time":"2022-12-18T20:21:56+00:00","article_modified_time":"2023-05-18T14:52:46+00:00","og_image":[{"width":2560,"height":1696,"url":"https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#article","isPartOf":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/"},"author":{"name":"","@id":""},"headline":"OEKO-TEX\u00ae \u2013 A new look for a tried and tested brand","datePublished":"2022-12-18T20:21:56+00:00","dateModified":"2023-05-18T14:52:46+00:00","mainEntityOfPage":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/"},"wordCount":667,"image":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp","articleSection":["ProjectNews","Projekt-News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/","url":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/","name":"A new look for a tried and tested brand | Schwitzke ID","isPartOf":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#primaryimage"},"image":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#primaryimage"},"thumbnailUrl":"https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp","datePublished":"2022-12-18T20:21:56+00:00","dateModified":"2023-05-18T14:52:46+00:00","author":{"@id":""},"description":": The first peek at our ongoing collaboration with OEKO-TEX\u00ae is here!","breadcrumb":{"@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#primaryimage","url":"https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp","contentUrl":"https:\/\/schwitzke.com\/schwitzke-identity-design\/wp-content\/uploads\/sites\/2\/2022\/12\/News-OEKO-TEX-header.webp","width":2560,"height":1696,"caption":"Einem Bild von zwei jungen M\u00e4dchen, die einander auf einem offenen Feld zul\u00e4cheln."},{"@type":"BreadcrumbList","@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/a-new-look-for-a-trusted-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/"},{"@type":"ListItem","position":2,"name":"OEKO-TEX\u00ae \u2013 A new look for a tried and tested brand"}]},{"@type":"WebSite","@id":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/#website","url":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/","name":"\u2714 Markenberatung \u2714 Markenstrategie \u2714 Designagentur | Schwitzke ID","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":""}]}},"_links":{"self":[{"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/posts\/2013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/comments?post=2013"}],"version-history":[{"count":3,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/posts\/2013\/revisions"}],"predecessor-version":[{"id":4202,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/posts\/2013\/revisions\/4202"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/media\/1309"}],"wp:attachment":[{"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/media?parent=2013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/categories?post=2013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/schwitzke.com\/schwitzke-identity-design\/en\/wp-json\/wp\/v2\/tags?post=2013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}