Lukas and David Schwitzke visit the Trendakademie Retail
In the podcast with Daniel Schnödt, we talk about the generational change and the further development of our company structure. Lukas and David Schwitzke take over the management of Schwitzke & Partner as dual leadership, succeeding Tina Jokisch and Marie Dorenz, who previously managed the company together.
We discuss key challenges in brand development, highlight successful brand strategies and emphasize the importance of quality, authentic communication and the role of physical stores in today‘s retail environment.
The conversation is rounded off with personal shopping experiences and our reflections on entrepreneurship in challenging times.
We would like to thank Daniel Schnödt for the stimulating exchange!
You can listen to the podcast episode on the usual streaming platforms such as Spotify or RTL + under the channel “TrendAKADEMIE Retail”. Or on Youtube with the matching picture.
Watch the full podcast here: www.youtube.com/watch?v=fi9mWPeTLH4
